Soto Grande (Mercer House) stands as a landmark for those who reach higher, where your living space serves as both a testament to your success and a sanctuary for inner peace. The developer has meticulously crafted every floor to inspire a life of continuous achievement while offering a grounded retreat from the city’s pulse.
The project stands out through Ellington’s signature design-led approach, blending elegant aesthetic lines with functional luxury centered around an urban beach club. By incorporating premium fitness centers, a 45,000 sq. ft. beach club experience, and dedicated relaxation zones, the developer ensures that your home provides the ultimate environment for physical and mental rejuvenation. This project is the developer’s vision of elevated urban living, where sophisticated architecture meets the serenity of a private escape in the heart of Uptown Dubai.
Overview
- RAK
- Apartment, Residential & Retail
- 1-2
- Ellington
- 70/30
- Q4 2029
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Description
Soto Grande (Mercer House) stands as a contemporary residential masterpiece where the architecture mirrors the fluid movement of modern life: the clean, sophisticated lines of the facade respond to the city’s evolving pulse, carving a refined silhouette against the Uptown Dubai skyline. Every proportion and detail is dedicated to a singular vision - the harmonious intersection of the metropolis’s vibrant energy and the deep stillness of a private sanctuary.
The design’s rhythmic elegance defines the residence’s visual identity, achieving an effect of timeless form - a true mark of artisan craft and inner balance. Panoramic glazing and thoughtfully engineered balconies reveal sweeping vistas of Jumeirah Islands and the shimmering city horizon, drenching the interiors in natural light, while hand-selected premium materials and custom finishes elevate the atmosphere of discreet luxury.
Project concept: At its core, the project offers a tranquil, meticulously organized environment tailored for a curated lifestyle and soulful rejuvenation, anchored by a unique urban beach club and wellness-centric podium.
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Ellington Properties is a boutique developer that has redefined Dubai’s real estate through a lens of artistic design and human-centric living. Unlike mass-market developers, Ellington focuses on a “design-led” philosophy, where every residence is treated as a piece of art, blending sophisticated aesthetics with practical luxury.
With an award-winning portfolio of over 20 bespoke projects, Ellington is recognized for delivering exceptional value through meticulous craftsmanship rather than just scale. The brand has pioneered the concept of artisan hospitality within residential spaces, creating communities in Dubai’s most prestigious districts that cater to those who seek elegance, privacy, and an elevated living experience.
Floor Plans
- Size: 808 sq/ft
- Price: $486,601
Description:
- Size: 1120 sq/ft
- Price: $637,666
Description:
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- FAQ
frequently asked questions
What is the minimum budget to start investing in Dubai real estate?
Most off-plan projects start from $150,000–$200,000. It depends on the area, developer, and payment plan.
Can I buy property in Dubai online?
Yes. All deals can be done remotely — with digital signatures, online payments, and video tours, without visiting Dubai.
Do I need to be a UAE resident to buy property?
No, foreigners can buy freehold properties in designated areas without UAE residency.
What taxes will I pay when buying property in Dubai?
There’s a one-time 4% DLD fee and small registration costs — no annual property tax and no tax on profit from resale.
How long does it take to complete a project in Dubai?
Most projects take 2–4 years to complete. The exact timeline depends on the developer and project size.
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